Optus announced today the launch of the 'Yes' Coach online reality TV series for small business. The online 'webisodes' will follow the three finalists of the Optus 'Yes' Coach competition through a 12 week intensive business training program. The 'webisodes' are being broadcast on BizThinkTank.com.au, Optus' new advice-based website for small business.
Key points
- As part of the Optus 'Yes' Coach competition, three small businesses have been selected to receive 12 weeks of professional business coaching with Switzer Business Coaching to help take their business to the next level.
- The journey of these finalists is being filmed as a reality TV-style show and broadcast as 'webisodes' on the BizThinkTank website from now until November 2008.
- The series will culminate in a gala show where the winner will be announced and awarded with a $10,000 holiday voucher.
Quotes
Phil McDermott, Head of Product Marketing, Optus Small and Medium Business, said;
"BizThinkTank reflects our understanding that there's a real gap for grassroots advice and coaching in the Australian small business market. The 'Yes' Coach competition was designed to give three finalists practical counsel on how they can solve day-to-day business issues. Broadcasting the journey of these finalists on the BizThinkTank website in turn gives viewers advice on how they can deal with their own businesses challenges."
Peter Switzer, Founding Director, Switzer Business Coaching, said;
"I'm very excited about working with these three businesses over the next twelve weeks. I've long been passionate about helping Australian small businesses to grow and prosper. These webisodes will provide small businesses with practical solutions to deal with real-life situations that they are likely to come across in their own operations."
Multimedia
BizThinkTank website
Profile on the three participating businesses
About Optus
Optus is an Australian leader in integrated communications. The company specialises in a broad range of communications services including mobile, local, national and long distance telephony, business network services, internet and satellite services and subscription television. For more information please visit www.optus.com.au.
About Switzer Business Coaching
Switzer Business Coaching are coaching specialists who have proven, guaranteed systems for helping business owners achieve the life they truly want for themselves through their business. Whether your frustrations be lack of time, money or good people (or all three) Switzer Business Coaching will show you how to resolve them once and for all, so you have a business that works for you, not because of you.
Media contact:
Optus Corporate Affairs
Tel: (02) 8082 7850